How to use the innovation matrix? How to refer to the innovation matrix in order to leverage client verbatim? How to identify a relevant innovation opportunity based on informal conversations with consumers and/or clients? These are some of the questions I’d like to address in this article.   Using the innovation matrix the way Anthony Ulwick thought of it Anthony Ulwick provided a first…

Comment identifier des opportunités d’innovation à fort potentiel ? Comment s’assurer que l’on travailler sur des enjeux répondant à une demande massive et globale ? Voici les questions que nous souhaitons traiter avec la matrice d’innovation.   I/ Identifier les activités de production Cette première étape reste particulièrement importante pour les clients B2B (« Business To Business »). Les activités de production peuvent être, par exemple, une activité d’acquisition…

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Exceptional CEO performance — 2/2


Earthrise by Anders - Anders is an example of exceptional CEO performance

I/ The Era of Anders at General Dynamics, an Example of Exceptional CEO Performance When Anders joined the company he had already acquired a stellar pedigree. He was the photographer of “Earth rise” when he was orbiting the moon as an astronaut.   He held multiple corporate functions in different companies, such as General Electric, and was called in at General Dynamics. For the…